Rapid Radiology Reports
Client situation
Bayer approached us with the request to write reports on scientific papers presented at the annual congress of the Radiological Society of North America (RSNA) in Chicago. These reports were to be published on radiology.bayer.com immediately after the presentations so that radiologists worldwide could keep abreast of the latest developments in radiology.
Our solution
We initially supported Bayer in the strategic selection of the presentations for publication. Our medical writers followed the presentations in a live stream (“virtual meeting”) and then wrote the papers directly in English.
Client benefits
Thanks to our rapid preparation of the congress papers, Bayer was able to make the latest research results in radiology available to its customers worldwide in the shortest possible time. This strengthened Bayer’s image as a research-based company and a driving force behind new developments in radiology.